KFCH
invests in a variety of related activities that support our core
restaurant business. This integrated structure is crucial to our
operations, providing consistent support services; a stable source
of quality chicken at very competitive prices; better cost control;
and the ability to supply the fast-expanding open poultry market,
locally and abroad.
Our processing plants process poultry for restaurants throughout KFCH,
and focus on achieving cost-efficiency while maintaining halal and
high quality standards.
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Ayamas
Food Corporation Bhd is Malaysia's foremost poultry
integrator and its operations consists of breeder farms and hatchery,
feedmills, poultry farms, contract broiler farming and processing and
further processing plants. The Ayamas operations supply whole chicken
and cut chicken parts and further processed chicken
products to the domestic
market as well as to export markets such as Singapore,
Bangladesh,
Brunei, Hong Kong and the Middle East.
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| Feedmill |
 Our
modern, computer-controlled feedmill began operation in 1990 with
an installed capacity of 120,000 metric tons per annum. Since then,
the demand for its high quality poultry feed has prompted us to increase
the feedmill's capacity to 160,000 metric tons per annum. One of the
largest single feedmills in Malaysia, it supplies to all its breeder farms, broiler farms and contract farms.
Located at Port Klang, Malaysia's premier port, the
feedmill imports
the best quality feed grains and raw materials from Asia,
Australia,
Europe, the USA and South America. It conducts regular
quality control
laboratory tests at every stage of production. The feeds
are specially formulated to ensure that specific nutritional
requirements are met for the optimal growth and
liveability of the
chickens. |
| Breeder Farms |
In 1988, KFCH started breeder farms with exclusive rights from Ross
Breeders of Scotland. A premier breed, the fast-growing Ross broilers
are noted for their good body conformation, liveability, efficient
feed conversion and high meat yield.
Each year, some 320,000 parent stocks are imported and
housed in our five breeder farms. The farms produce 36 million day-old
chicks per annum, catering to the KFCH's requirements.
We keep abreast of new breeding technology to ensure the highest
quality day-old-chicks. The breeders are reared in temperature-controlled
chicken houses and fed with nutritionally formulated-feeds to optimize
production.
Strict sanitation and bio-security controls are practiced in the
farms at all times. Each chicken house is well spaced out from the
others so as to minimize disease outbreak and contamination. A diagnostic
laboratory monitors the health of the breeders and the quality of
the chicks produced. |
| Hatchery |
The hatchery uses incubators and hatchers imported from Chickmaster,
USA. Here, an evaporative cooling system creates an environment conducive
to the hatching process. To ensure quality chicks, strict sanitation
procedures are practiced. In addition, the chicks are delivered in
KFCH delivery trucks to ensure their arrival at the farms in
good condition. |
| Contract Broiler
Farms |
 In
order to meet its broiler requirements Ayamas Food Corporation operates
a highly efficient contract broiler farming system. Day-old-chicks and
feed are supplied to 100
contract farmers throughout Malaysia. The Company's
qualified field
extension specialists pay regular visits to these farms to
check that
the established husbandry practices and feeding programmes
are followed.
To further motivate the contract farmers, incentives and fees are paid based on their
performance and the quality of the chickens reared. Upon reaching
the desired weight, the chickens are sent to the Ayamas processing
plants in Port Klang, Penang and Johor.
Ayamas has recently taken further steps to expand its poultry production
to meet increasing consumer demand. Its target is to raise monthly
fresh bird production from three million to four million.
In 2003, Ayamas launched a joint programme with the Department
of Veterinary Services and Bank Pertanian Malaysia to help more
poultry farmers become contract broiler farmers for KFCH.
To further upgrade and expand its contract farming operations, Ayamas
conducts regular seminars for its contract farmers. Annual awards
are also given to outstanding contract farmers in recognition of
best farming practices. |
| Poultry Processing |
 KFCH
engages in primary processing and secondary poultry processing.
Primary processing involves the halal slaughtering and production
of chicken and chicken parts to the required specifications. Secondary
processing involves the processing of poultry products into convenience
foods like burgers, nuggets, kiev, bologna, smoked chicken, satay,
sausages, chicken balls, etc. to be marketed under the Ayamas brand
name.
Each day, our three plants process 140,000 birds. The
Ayamas plant
in Port Klang, Malaysia, is one of the largest poultry
processing plant
in the country and one of the largest in the Asia Pacific
region.
It has modern equipment and processes more than 85,000
birds per
day and 1,500 metric tonnes of secondary processed poultry
products
per month. Our new poultry processing plant was built in
Johor state and started operating in December 2008 with line capacity of
4,000 birds per hour.
Distribution is handled internally by a large fleet of refrigerated
trucks. This direct delivery from plant to customer ensures the
freshness of products as well as consistency of supply.
Our emphasis on processing quality has won international recognition,
including awards from Yum! Brands International. Yum! Brands International
is the world's largest restaurant system with over 37,000 KFC, Pizza
Hut, Taco Bell, Long John Silver and A&W and WingStreet restaurants in more
than 110 countries.
The company is HACCP, ISO 9001 and Halal certified in its
management systems, to provide assurance that the products are
manufactured under stringent quality control safe and hygienic condition
and to boost the confidence of the Muslim population. The systems are
supported by an ISO 17025 accredited in-house microbiological
laboratory.
Currently, secondary processed products are exported to Singapore
and Brunei. The company is exploring opportunities to export to
Indonesia, the Middle East and elsewhere. |
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